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丽江古城大东温泉休闲度假区开发项目 Development of Dadong Hot Spring Resort in Gucheng District, Lijiang
发布时间:2017-07-12 16:49:16   来源:本站   作者:   点击:132次

Project Name

丽江古城大东温泉休闲度假区开发项目
Development of Dadong Hot Spring Resort in Gucheng District, Lijiang

Industry Involved

Tourism and Culture Industry, Great Health Industry

Site

Dadong Township, Gucheng District, Lijiang City

Project Overview

This project is proposed to rely on Lijiang tourism environment, regarding Dadong Hot Spring and “Remeicuo” Culture as the resource bases. Hot Spring Holiday Resort in Dadong Township integrating holiday, conference and health maintenance is built based on the existing Hot Spring Holiday Villa in Dadong Township developed and managed by Heibaishui Power Generation Company.

Content

Construction: mainly involves five core functional sectors, namely, “Hot Spring Leisure Center, Conference Resort Hotel, Catering and Entertainment Business District, Outdoor Sports and Hot Spring Health Estate, and Refined Production Line for Quality Mineral Water and Beverages” are provided

Construction duration: 3 years

Land area: This project has an overall construction area of up to 500 mu and planning area of 29.14 hectares.

Supporting Conditions

Traffic location: Dadong Hot Spring islocated in Dadong Township, Gucheng District, Lijiang City and is more than 50 km away from the city

Resource advantage: Dadong Hot Spring has flow of 100.8 m3/h, and the turbidity, chromaticity and odor of its hot water equal to zero. It is also composed of sodium, potassium, calcium, magnesium, chlorine, sulfur, fluorine and other mineral ions and carbonates

Infrastructure: The construction condition is good. The completion of Ahai access roads has achieved access to the construction site, providing excellent basic conditions such as traffic, water and electricity

Completed development: Heibaishui Power Generation Company has prepared development and utilization planning of the Hot Spring Project, while the Dadong township government has prepared and completed the planning for the distinctive town for tourism in Dadong Township, Gucheng District

Investment Estimate and Fund Raising

Investment estimate: RMB 500 million

Fund raising: self-raising by enterprise or loans, foreign investment promotion and other ways of financing

Preferential Policies Applicable

Preferential policies relating to Western Development will be followed.

According to project investment and construction, provincial, municipal and district-level preferential policies concerning investment promotion can be applied for.

Market Prediction (Analysis)

Tourists totally make 32 million trips in Gucheng District each year, and the market prospect for tourism is promising. The city permanent population in the main urban zone of Lijiang is nearly 300,000. Efforts will be made to guide 2% of the tourists and 16% of the permanent population to go on holidays in the project site. Priority will be given to serving them well, which is also deemed as the support for this project. National cultural performances and tourism in the Ahai Reservoir will be completed, with a bright and promising future

Profit Model and Preliminary Benefit Analysis

Benefit analysis: The operating revenue of 114 million can be registered each year, and thus the investment can be totally recovered within 6 years of normal operation

Risk Analysis

Natural and environmental risks: Uncertainties caused by natural phenomena or laws of physics (for example, environmental pollution, deterioration of natural landscapes; natural disasters happening in the process of project construction)

Development and operation risks: Hot Spring Project is designed while at the concept stage. Technical problems result in some defects in the theme, planning or layout of the project, affecting its market competitiveness and business continuity

Market environment risks: There is quite a long time for tourism projects from market analysis at the beginning to entry into the market after completion. Potential risks may be brought by changes in the stage of market competition and requirements of tourists

Cooperation Pattern

Joint venture, cooperation, equity participation or other approaches to cooperation

Contact Information

Contact unit: Investment Invitation and Cooperation Bureau of Gucheng District

Contact person: He Weihong

Tel.: 0888-5111598

Fax: 0888-5123360

Email: guchengzhaoshang@163.com

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